Huggies dry comfort open diapers is the #1 nappy in South Africa. 1 in 4 diapers sold in South Africa is a dry comfort nappy. 2.5 out of 10 babies wear a dry comfort nappy.
Dry Comfort has been a trusted household brand for over 15 years.
- Continuously delivering on Mom’s expectation of essential skin protection & dryness reassuring her that her baby is comfortable and protected and giving her the piece of mind that she is doing the best for her baby
- To support parents by providing essentials for a better life for Baby.
What is changing?
Product
- Improved product specification
- Strengthened product claims
- Updated outer cover design
Packaging Design
- New design
- “Newborn” and “Little Movers” call out
NEW Dry Comfort
- Anti-leak pocket - The runny poo pocket helps capture the poo at the back
- Pre-embossed topical surge with blue paw prints - The technology for the 3D blue liner ensures that liquids are absorbed fast and distributed across the pad, and its soft materials that get in contact with baby's skin to give them comfort
- Absorbent Channels - The absorbent channels help with maintaining fit during use, the product does not sag when full. It also helps with fast absorption as it directs liquid across a wider area of the pad
New Born (Size 1-2)
- Up to 12 hours protection with runny poo pocket
- Locks away wetness for 99% skin dryness
- Soft touch quick dry liner
- Dermatologically tested
Little Movers (Size 3-5)
- Up to 12 hours protection with fast absorbing channels
- Locks away wetness for 99% skin dryness
- Soft touch quick dry liner
- Dermatologically tested
NEW Dry Comfort
- More vibrant with better print quality & softness
- Brighter & bolder colours
- Disney characters stand out better
- Huggies logo stands out
- Blue line to align to absorbency cues on the inside liner
